Consumer Center

Hybrid Vehicle Timeline

Hybrid passenger vehicle events and models from their origins to new hybrids in the pipeline 

 

1997 | 1999 | 2000 | 2001 | 2002 | 2003 | 2004 | 2005 | 2006 | 2007 | 2008-2011
Concept Hybrids | "Hollow Hybrids"

1997   
1997 Toyota Prius 
 
  • Toyota launches world’s first mass-production hybrid vehicle, in Japan
  • 37,000 sold in Japan before U.S. introduction in 2000.
1999   
2000 Honda Insight 
 
  • Honda releases first hybrid vehicle available in the United States.
  • Ends production in September 2006.
  • EPA Estimated MPG: 52 (manual) 47 (auto)
  • EPA Smog Score (10 best): 2 (manual) 6 (auto)
  • Recommended reviews of the Insight can be found here.
2000   
Toyota Prius    
 
  • After selling 37,000 units in Japan, Toyota launches Prius in U.S.
  • EPA Estimated MPG: 41
  • EPA Smog Score (10 best): 3
  • Recommended reviews of the Prius can be found here.
2001  
U.S. hybrid car sales reach 20,000 annually. 
2002  
2003 Honda Civic Hybrid (5 seat compact) 
 
  • EPA Estimated Combined MPG: 41 (lean-burn), 40 (CA-emissions)
  • EPA Smog Score (10 best): 9 (CA-emissions), 3 (lean-burn)
  • Used lean-burn engine technology for models outside of California—boosted mpg but also increased in smog-forming emissions.
  • Recommended reviews of the Civic can be found here.
Total U.S. hybrid sales pass 100,000
2003   
2004 Toyota Prius (5 seat midsize) 
 
  • EPA Estimated Combined MPG: 46
  • EPA Smog Score (10 best): 8
  • The first hybrid midsize car, the second generation Prius was named 2004 Car of the Year by Motor Trend
  • Recommended reviews of the Prius can be found here.
2004  
2005 Ford Escape Hybrid (5 seat compact SUV) 
 
  • EPA Estimated Combined MPG: 28-32
  • EPA Smog Score (10 best): 7
  • First hybrid SUV & first American-made hybrid.
  • Named North American truck of the year in 2005.
  • Recommended reviews of the Escape can be found here.
2005 Honda Accord Hybrid (5 seat sedan) 
 
  • EPA Estimated Combined MPG: 25
  • EPA Smog Score (10 best): 9
  • The Accord sedan is the first mainstream use of hybrid technology to gain "muscle hybrid" status, boosting performance more than fuel economy.  Honda announced it will discontinue the Accord Hybrid after the 2007 model year, citing poor sales.
  • 2006 accord gets less fuel economy (25 mpg city/34 mpg highway).
  • Honda reports in 4/06 that it may cut production due to sluggish sales.
  • Recommended reviews of the Accord can be found here.

GM attempts to greenwash hybrid market with its first "hollow hybrids."  

2005  
Total U.S. hybrid sales in 2005: 205,749
2006 Lexus RX 400h (5 seat midsize SUV) 
  • Toyota brings hybrid technology to the luxury and midsize SUV segments.
  • EPA Estimated Combined MPG: 26
  • EPA Smog Score (10 best): 8
  • Toyota brings hybrid technology to luxury SUV market, but is it a “muscle hybrid?”
  • Recommended reviews of the RX 400h can be found here.
2006 Toyota Highlander (7 seat midsize SUV) 
 
  • EPA Estimated Combined MPG: 26
  • EPA Smog Score (10 best): 8
  • Questions as to how much fuel economy the Highlander Hybrid gives up for greater power.
  • Recommended reviews of the Highlander can be found here
2006 Mercury Mariner (5 seat compact SUV) 
 
  • EPA Estimated Combined MPG: 28-32
  • EPA Smog Score (10 best): 7
  • Ford’s “Tricked Out” version of the Escape Hybrid gets limited 2,000 production in ‘05. Production increases and more fuel efficient FWD version offered in 2006.
  • Recommended reviews of the Mariner can be found here.
2006 Civic Hybrid (5 seat compact) 
  • EPA Estimated Combined MPG: 42
  • EPA Smog Score (10 best): 9
  • Significantly redesigned in 2006, the new Civic Hybrid boosts mileage and reduces emissions while providing more “pep.”
  • Recommended reviews of the Civic can be found here.
2006  
New federal tax credits for hybrids kick in January 1—run through 2009
Toyota Camry Hybrid (5 seat midsize) 
 
  • Est. Combined MPG: 39
  • EPA Smog Score: 8
  • First Toyota hybrid to be built in America (Kentucky).
  • Provides additional “pep” while gaining a 40 percent increase in fuel economy over conventional 4 cylinder model.
  • Recommended reviews on the Camry Hybrid can be found here.
Lexus GS 450h (5 seat luxury sedan) 
 
  • Est. Combined MPG: 26
  • EPA Smog Score: 8
  • 26mpg EPA estimate falls short of the "high twenties" claims being made before, and is a 28% fuel economy improvement over the conventional gasoline model. 
  • Delivers 339 horsepower, equal to the power of a 4.5-liter V8 engine.
  • Recommended reviews on the GS 450h can be found here.
June 2006 – Toyota reaches its 60,000 vehicle cap on hybrid tax credits.
Total U.S. hybrid sales in 2006: 251,803 (22 percent growth over 2005)
2007  
Nissan Altima Hybrid (5 seat midsize) 
 
  • Est. Combined MPG: 34
  • EPA Smog Score: 9.5
  • What we know: Built in Tennessee, only available for sale in New Hampshire, Massachusetts, Vermont, Connecticut, New York, New Jersey, Pennsylvania, and California, mostly to help meet the tighter emissions requirements that all of these states have adopted.
  • Recommended reviews on the Altima Hybrid can be found here.
Lexus LS 600h L (5 seat luxury sedan) 
 
  • Est. Combined MPG: 21
  • EPA Smog Score: 8
  • The LS 600h L sedan will be even more muscular than the GS 450h muscle hybrid, boasting the world's first full hybrid V8 powertrain, and a price tag of over $100,000. It combines a 5-liter gasoline direct-injection V8 with large, high-output electric motors and a newly-designed battery pack to deliver more than 330 kW (442 hp) of total system power.
  • Recommended reviews on the Altima Hybrid can be found here.
Chevrolet Tahoe/GMC Yukon (7 seat full-sized SUV) 
 
  • Est. release date: Fall 2007
  • What we know: GM is to introduce first genuine hybrids with Chevrolet Tahoe/GMC Yukon Hybrid. The 2006 conventional Tahoe 2WD gets an estimated 17mpg. GM is saying that its “dual mode” hybrid system, based on the hybrid system used in its hybrid passenger buses, will deliver approximately 25 percent better fuel economy. GM attaching the hybrid system to a 6.0 liter V8 engine, larger and thirstier than the 5.3 liter engine of their conventional Yukon/Tahoe models--the very definition of a "muscle hybrid." 
Mazda Tribute Hybrid (5 seat compact SUV) 
 
  • Est. Combined MPG: 28-32
  • EPA Smog Score: 7
  • Tribute is based on Ford Escape Hybrid drivetrain. Includes a built-in tire pressure monitor. 
  • Recommended reviews on the Altima Hybrid can be found here.
Dodge Durango/Chrysler Aspen Hybrid (7 seat full-sized SUV) 
 
  • Est. release date: 2007
  • What we know: Dodge Durango and Chrysler Aspen Hybrids will be Chrysler’s first hybrids.  It will use GM’s “dual-mode” hybrid system now that Daimler-Chrysler has a hybrid technology sharing agreement with General Motors and BMW.  It also looks to be a "muscle hybrid," using engine upsizing like Yukon/Tahoe Hybrids.  Their engine, however, will be a 5.7 liter V8 Hemi (the smaller 4.7 liter engine comprised the majority of Durango sales in 2005 in both FWD and 4WD categories), slightly smaller than the Yukon/Tahoe Hybrids' 6.0 liter.
June 2007: Toyota reaches 1,000,000 worldwide hybrid sales.
June 2007: Prius breaks into U.S. top-10 sales models for first time.
October 2007: Toyota’s federal hybrid tax credit expires.

Hybrids on the Horizon 

2008-2011  
Saturn Green Line Vue 
 
  • Est. release date: Fall 2008
  • What we know: GM announced at the 2006-2007 Los Angeles Auto Show that, in 2008, they will be releasing a new version of the Green Line Vue that will employ the GM "two-mode" hybrid drivetrain and net a 45 percent improvement in fuel economy over the conventional Vue.  Note that in September 2007, GM will be introducing a redesigned Green Line Vue, but it will be using the same conventional technology improvements that are in the current "hollow hybrid" model (see Hollow Hybrids list for current Green Line models).  GM also announced they plan to market a plugin version of the Vue, but a production date has yet to be announced.
Cadillac Escalade Hybrid  
 
  • Est. release date: Spring 2008
  • What we know: Kate Hudson gave the Escalade Hybrid a surprise debut on the Oscar's red carpet in February 2007. Like the Tahoe and Yukon gas-electrics, the Escalade hybrid will be a two-mode hybrid that supplements a 6.0-liter V-8 with power from two electric motors. GM claims the Yukon/Tahoe Hybrids will get an approximately 25 percent fuel economy boost compared with the standard equipped 5.3-liter V-8 engine. The boost over the standard Escalade, which comes with the gas-thirsty 403-hp, 6.2-liter V-8, is likely to be even more significant.
Ford Fusion/Mercury Milan Hybrid (5 seat sedan) 
 
  • Est. release date: 2008-2009
  • What we know: Much like the Ford Escape/Mercury Mariner Hybrid SUVs, this will be Ford’s practical/premium launch into the hybrid sedan market. The 2006 conventional Fusion and Milan offer both four and six cylinder engines.  Inside sources say that the first official look at these vehicles may come at the LA Auto Show in November 2007 or the Detroit Auto Show in January 2008.
Hyundai Accent/Kia Rio Hybrid (5 seat compact)  
 
  • Est. release date: 2008-2009
  • What we know: Unlike Nissan, this hybrid technology is their own, not borrowed from Toyota.  At a November 2005 unveiling at the Guangzhou, China auto show, Hyundai said the engine achieves a 44 percent improvement in fuel economy. The conventional Accent lists at around $10,000, so these cars could be the first hybrids to have a MSRP at significantly under $20k.  Although originally slotted to be brought to the U.S. market in late 2006 or early 2007, the increasing value of the Korean won has changed Hyundai's plans, and the launch of this hybrid line in America has now been pushed back until at least the 2009 model year.  Kia featured the Rio Hybrid at the 2007 Geneva Auto show, and has given 4,000 Rio Hybrids to the Korean Ministry of the Environment for the largest ever ‘real-world’ testing program in Korea to develop clean and efficient hybrid vehicles.
Mercedes S-Class Hybrid
 
  • Est. release date: 2008
  • What we know: DaimlerChrysler board member Dr. Thomas Weber stated that Mercedes will bring a mild hybrid version of the S-class sedan to market in 2008. The concept model S350 was unveiled at the 2005 Frankfurt auto show, and sported a V6 engine and lithium-ion battery pack. This "Direct Hybrid" drive, as Mercedes calls it, boasted a 33 percent improvement in fuel economy over a conventional S-class that gets an EPA-estimated combined 20mpg.  According to an Autoblog.com article The S-Class hybrid is rumored to be powered by a 2.2 liter diesel engine combined with a mild hybrid system. This would produce 200hp and 36mpg.
Audi Q7 Hybrid Midsize SUV
 
  • Est. release date: Winter 2008
  • What we know: Audi is making an unexpected early entry into the hybrid market with the introduction of the Q7 Hybrid SUV. The Q7 will have a 3.6-liter, 280-hp gasoline fuel-injected engine mated to the electric engine. The hybrid system will use about 23 percent less fuel -- getting about 23 mpg -- than a Q7 running only on gasoline. Audi plans to make this vehicle available in all 50 states in limited numbers.
Toyota Prius Gen. 3 (5 seat midsize) 
 
  • Est release date: 2008-2009
    What we know: The next generation Toyota Prius is going to be significantly redesigned, may be built in the United States, and while Toyota officials have confirmed that the new design will not be a plugin hybrid, a Guardian news article quoted Shinichi Abe, head of Toyota’s hybrid division as saying that the next Prius model will be able to do a nine-mile commute to work without using any petrol or diesel, and rumors persist of a plugin possibility, especially now that GM has announced plans for a plugin Vue (see Saturn Green Line Vue, 2007). Auto Express magazine in the UK reported in December 2006 that Toyota engineers are targeting an mileage rating of 113 mpg (other rumors have it more in the 70-90 mpg range -- the discrepancy may be due to the differences between the Japanese and American fuel economy tests), with improved 0-60 mph acceleration of less than 10 seconds. The internal combustion part of the drive train is reported to be a new turbocharged 1.8L lean burn four cylinder.  Toyota officials have confirmed that, due to development delays with Lithium Ion batteries, the next-generation Prius will feature more traditional NiMH batteries, with the increased fuel savings coming from drivetrain redesign and simplification.  This simplification has led to reports that the sticker price of the Gen. 3 Prius could be significantly reduced, though Toyota officials have tempered reports that the cost could be “cut in half.”
Chevrolet Silverado Hybrid (Full-sized pickup) 
Silverado 
  • Est. release date: 2009
  • What we know: GM will debut its first true hybrid pickup at the 2007 LA Auto Show. Powered by the same 332 hp/367 lb-ft 6.0L V8 hybrid drivetrain as the Tahoe, Yukon and Escalade hybrids, GM claims that the truck will see a 40% increase in city fuel economy and a 25% overall bump compared to its non-hybrid sibling, making it the most fuel-efficient full-size pickup on the market (EPA numbers are still TBD). It can run in all-electric mode up to 30 mph, even when towing (up to 6,100 lbs).
Smart Hybrid (2-seat subcompact) 
 
  • Est. release date: 2009
  • What we know: DaimlerChrysler’s Germany-based Smart Car division unveiled a Fortwo with micro hybrid drive (MHD) during Live Earth 2007. Smart says the system will be in production by the end of the year in both coupe and cabrio versions "in all markets" quite possibly including America. The system employs a belt-driven starter/generator and switches the engine off when idling at stoplights to conserve fuel and reduce emissions. Equipped with an automated manual transmission, the 1.0-liter three-cylinder gas engine delivers 71 horsepower and 68 pound-feet of torque. The Fortwo MHD returns fuel economy of 66 mpg and can accelerate from zero to 60 mph in less than 13.3 seconds. Top speed is 90 mph.
Honda next generation hybrid (5 seat compact) 
 
  • Est. release date: 2009
    What we know: Honda will introduce a new hybrid in 2009 that the company hopes will challenge Toyota’s hybrid market dominance. Honda confirms that the new hybrid will be smaller and less expensive than the current Honda Civic Hybrid and will be an entirely new vehicle, not merely a hybridized version of an existing model (such as a Fit Hybrid). Production is expected to be around 200,000 per year and the styling will be akin to the Honda Remix concept vehicle introduced at the 2007 LA Auto Show.
Toyota/Lexus New Hybrids (5-seat sedans)
 
  • Est. release date: 2009
  • Toyota plans to introduce new dedicated hybrid models for both its Toyota and Lexus brands in 2009. The Lexus model is reported to be a sedan that will be priced between $40-$70,000, attempting to make it the least expensive Lexus hybrid model. The model will be introduced first in Asia and Europe, most likely. Details on the Toyota model are scant, but rumors are that it will have a 2-3 liter engine, making it likely a larger vehicle than the Prius – more in line with the current Camry Hybrid.  Recent reports have suggested that Toyota's entire hybrid line may be pushed back 1-2 years due to issues with battery development, but Toyota has denied these assertions.
Porsche Panamera Hybrid (5 seat compact)
 
  • Est. release date: 2008-2009
  • What we know: Porsche's new four-door hatchback coupe scheduled for launch in 2008 or 2009 will be designed from the start with the option of a hybrid engine. Using similar "muscular" engine technology to the Cayenne SUV, the V10 to V12 engines will be supplied by the Stuttgart- Zuffenhausen plant.  20,000 units a year are expected to be built per year.
Porsche Cayenne Hybrid (5 seat sedan) 
 
  • Est. release date: 2010
  • What we know: Porsche recently revised a previous announcement at the 2005 Frankfurt Auto Show, announcing a 2010 goal for getting the Canenne Hybrid on the market.  According to Porsche executives, the hybrid Cayenne prototype emits 240 grams of carbon dioxide per kilometer, compared with 310 grams from a normal gas-powered Cayenne. So far, in testing, it gets about 24.4 miles per gallon compared with 17.9 miles per gallon for a conventional Cayenne, about a 35 percent increase.  They also claim that the new Cayenne will be able to cruise at up to 70 miles per hour on the electric motor alone.
VW Jetta Hybrid (5 seat sedan)
 
  • Est. release date: 2009 (if at all)
  • What we know: The most recent reports on the VW Jetta Hybrid would have a hybrid drivetrain coming out in 2009 along with the planned redesign of the vehicle. However, that was under Bernd Pischetsrieder, VW's CEO that was replaced in November 2006. The new regime led by Martin Winterkorn is quoted as believing that the profit margin on "economy hybrid" models is far too low, and is planning to turn their attention to the Touareg SUV as its most likely hybrid premiere.
VW Touareg Hybrid 
 
  • Est. release date: 2009-2010
  • What we know: It looks as if the new regime at VW, installed in November 2006, has decided to shift to an SUV platform for their first hybrid from the long rumored Jetta (see above).  A Touareg Hybrid would likely increase the chances of the rumored development of a Porsche Cayenne Hybrid (see above), given that the two vehicles were developed jointly by Porsche and VW.
Toyota FT-HS Sportscar 
 
  • Est. release date: 2009-2010
  • What we know: At the 2007 Detroit Auto Show, Toyota debuted its hybrid sportscar concept, the FT-HS.  The concept is a front-engine, rear-wheel-drive sports car with a projected 0-60-mph acceleration in the 4-second range. A 3.5-liter V6 is coupled with a hybrid system. Toyota says the car would have a "mid-priced market position" and be an "attainable exotic."  According to a piece in Automobile magazine, the Japanese carmaker has approved production, with a saleable version ready by 2009 at the earliest. 
Toyota Sienna Hybrid (7 seat minivan) 
 
  • Est. release date: 2009 (if at all)
  • What we know: Toyota Sienna Hybrid is likely to be the first hybrid minivan on the market, though its introduction has been continually rumored and postponed.  The Sienna Hybrid's drivetrain will likely be based on the smaller Estima minivan currently sold only in Japan.  Toyota is unlikely to make the estimated 35mpg Estima available in the U.S. for fear of brand competition with its larger Sienna.  There is significant support within Toyota's U.S. division for bringing a Sienna Hybrid to market, and over 18,000 consumers signed a UCS petition to Toyota asking that a hybrid minivan be brought to America (that's over twice the 8,400 projected Estima Hybrid sales expected in Japan).
Honda Fit or CRX Hybrid (5 seat compact)  
Honda Fit Hybrid 
  • Est. release date: 2009-2011
  • What we know: The Honda Fit subcompact 5-seater is being introduced in the U.S. market in 2007. With a base MSRP of a little under $14,000, the automatic fit gets an EPA estimated 31 city/38 highway at a LEV II smog-forming emissions level. According to a HybridCars.com interview with an industry source, the Fit will be outfitted with the Insight’s hybrid drivetrain (the Insight was discontinued in September 2006) and will be introduced in mid-2007 in hybrid version with an expected mpg in the low-to-mid-50s.  More recent reports suggest Honda is focusing more on a dedicated brand next generation hybrid (see below) for its more immediate plans.  More recent reports indicate that Honda will use their CRX platform, shown at the 2007 Tokyo Auto Show as the CRZ Hybrid concept, as the platform for production.  Whether this supplants or compliments the FT-HS sportscar remains to be seen.
 

In Concept (no production or release date):

  • Audi: Audi debuted its concept Q7 hybrid SUV at the Frankfurt Auto Show in 2005.  Their promotional language was very "muscle hybrid"—noting the quick acceleration, yet only a 13 percent reduction in fuel consumption from the conventional model.  At the 2007 Tokyo Auto Show, Audi debuted the Audi unveiled the A1 Metroproject Quattro, a four-seat plugin hybrid the company says can get up to 60 miles on battery power alone. Fuel economy is said to be approximately 57 mpg (on the Japanese scale) and carbon emissions a low 112g/km. 
  • Citroën: The French automaker debuted its Smart C-Cactus hybrid concept at the 2007 Frankfurt auto show.  Weighing just 1,306 kg and featuring a hybrid HDi drivetrain, the C-Cactus hatchback consumes 3.4 l/100 km for CO2 emissions of 78 g/km.  The vehicle is a success on one essential front, it keeps the number of parts down to only 200, making it far les complex, and therefore less expensive to build.  Citroën says wit would sell this vehicle for no more than the price of an “average family car.”
  • Daimler/Chrysler: On December 12, 2005, the automaker unveiled hybrid-gasoline and hybrid-diesel concepts of their Smart Car "micro vehicle" model.  The two-seat car, sold in Europe and Canada, but not the United States, is known for high fuel efficiency.  Both models use full hybrid drivetrains, the diesel version boasting over 100 miles per gallon and a 10 percent acceleration boost.
  • Ferrari: During its 60th birthday celebration, Ferrari unveiled the Mille Chili hybrid concept car.  Though not designed for production, this lightweight mini sports car was designed to test Ferrari’s first hybrid drivetrain for application into other models in order to meet increasingly strong emissions standards in Europe, the US, and Asia.
  • Fisker Automotive: A new premium car company says it will be offering the first production plugin hybrid vehicle in 2009.  Their first car, a high-end 5-seat sedan, is expected to go for $80,000. It will go about 50 miles on a battery charge, with the gas engine used primarily to charge the battery to extend range between electric recharging.  Fisker is expected to debut their model at the 2008 Detroit Auto Show.  Rumors are that there have been some delays due to battery technology holdups.  Fisker has said that they expect their initial production to be about 15,000 vehicles per year.
  • Ford: At the 2006 Detroit Auto Show, Ford unveiled the Reflex concept car.  The two-seat car is equipped with a diesel-electric drivetrain.  A second electric motor is attached to the rear axle, giving the Reflex all-wheel-drive capability. The concept uses an advanced technology lithium-ion battery pack to store energy. Solar panels on the Reflex convert sunlight to electricity to power the headlights and taillights. The diesel hybrid powertrain could deliver up to 65 mpg, Ford says.  No information has been made available on its level of smog-forming and soot emissions. At the 2006 Washington Auto show, Ford introduced a concept model of the Ford Escape Hybrid that can run on E85 ethanol fuel.  At the 2007 Washington Auto Show, Ford unveiled its Edge and Airstream hydrogen plugin hybrid concepts.  The vehicles use the newly-developed HySeries Drive system.  The Airstream has a 25 mile battery range in addition to the 280 mile range provided by the hydrogen fuel cell and delivers a combined fuel economy equivalent to 41 mpg and 85 mpg if the full range is used for 50 miles per day. The Ford Edge concept also incorporates the HySeries Drive system and, according to Ford, is the first plug-in to use an on-board fuel cell instead of an internal combustion engine (ICE) for backup power, though an ICE can also be used.  The Edge costs $2 million to build and was partially financed by the Department of Energy.  In July 2007, Ford and Southern California Edison have teamed up to test prototype Ford Escape Hybrid plugin hybrids to test the commercial viability of the vehicles.
  • General Motors: GM unveils its plugin hybrid concept, the Chevrolet Volt.  The car car will have a cruising range of up to 640 miles on 12 gallons of fuel, or a range of about 40 miles running solely on a lithium-ion battery pack.  The 1-liter, turbocharged, three-cylinder generator will be able to run on various fuels from gasoline to E85 ethanol to diesel depending on the prevalent fuel in the sales area.  GM does plan to put plugin hybrid vehicles into production (it also plans a Saturn Vue plugin), but it has not announced a date for market entry and notes that it is at least “several years away.”  In May 2007, GM announced that it had put the Volt into an initial production pipeline, making a 2010 rollout a possibility.  GM has hired two different firms to help develop lithium-ion battery technologies for plugin hybrid applications. On the European front, GM introduced a diesel hybrid prototype of its Opel Corsica sedan at the 2007 Frankfurt auto show.  The lithium ion battery based electric motor combined with a turbo diesel engine.  The Opel was a surprising platform for this mix, given the Opel brand is known for being a lower-priced “workhorse” car.  Rumor has it that a hybrid version of the Opel Astra could actually come to market, and might be available in the U.S. through the Saturn brand.
  • Honda: The 2007 Geneva auto show saw a number of hybrid concepts, including Honda’s Small Hybrid Sports Concept.  Honda is trying to shrink its future hybrid vehicles so that the lighter weight and slimmer dimensions aid in boosting the overall mileage. This hybrid shows that such a package can also be sporty. The Small Hybrid Sports Concept is powered by a four-cylinder gasoline engine (the fact that even their sports car is four-cylinder is a very good sign) teamed to an electric hybrid system and CVT transmission.
  • Lotus: Lotus engineering demonstrated its new EVE (efficient, viable and environmental) hybrid drivetrain on a Proton Gen.2 at the 2007 Geneva Auto Show. With the hybrid technology, Proton Gen.2 tailpipe emissions are reduced by 22% from 172g/km to 134g/km, while fuel economy has improved by 28% from 39.2mpg to 50.2mpg.
  • Mitsubishi: At the 2006 Detroit Auto Show, Mitsubishi unveiled their Concept-CT MIEV.  The four door car is smaller than the Mitsubishi Lancer, has all-wheel drive and a 1.1-liter gasoline engine. Each wheel has its own electric motor.  While Mitsubishi representatives at the 2006 Detroit auto show called it a "design exercise" an AutoWeek report quoted Wayne Killen, vice president of marketing for Mitsubishi Motors North America Inc. as saying, "The prototype is in a highly finished state... This is not just a styling exercise."  Killen says if Mitsubishi does sell the car in this country, it may be based on the next-generation Colt, which is due before the end of this decade.
  • Nissan: In December 2006, Nissan announced its “Nissan Green Program 2010.”  Incorporated in this plan are two major hybrid initiatives.  First is to produce a “standard” hybrid vehicle with its own technology by 2010.  Next is to accelerate development of  plugin hybrid technology.
  • Peugeot: Peugeot did their Peugeot 307 one better at the 2007 Frankfurt auto show with the with 308 Hybride concept -- a hybrid diesel system.  The 1.6 liter diesel engine is combined with an electric motor giving it a total 132 hp, above the 2.0 liter engines in the larger HDi models, all while reducing its CO2 emissions by some 38-percent over its non-hybrid. The automaker has said that plans to have diesel hybrids in production by 2010.
  • Saab: The automaker is debuting its prototype at the 2006 Stockholm auto show.  The vehicle is the first hybrid convertible model (a 9-3 convertible with automatic transmission), and through its "biopower" system the engine is designed to run on 100% ethanol. The prototype features a 260hp two-liter turbo engine, 53 kW electric motors, and a 300-volt battery bank designed to last the lifetime of the vehicle.  The battery supplies a compact 38 kW electric motor located between the rear wheels which powers a transmission differential and drive shafts.  The second, 15 kW electric motor is the integrated starter generator (ISG) located within the flywheel between the engine and main transmission.  Fuel economy, biofuel or otherwise, is not mentioned.  Instead, performance is stressed, with an expected to achieve 0-62mph in  6.9 seconds, almost two seconds faster than the equivalent gasoline model.  Saab is also considering a hybrid option for the successor to its XC90 SUV, unofficially called the XC100.
  • Subaru: At the 2005 Tokyo auto show, Subaru introduced the B5-TPH hybrid concept car.  The 3-door hatchback has what Subaru is calling a turbo parallel hybrid (TPH) powertrain combines an electric motor and the boxer turbo engine. No information about the fuel efficiency of the powertrain has been made available.  There are also reports that Subaru, who is now part-owned by Toyota may enter into an agreement with Toyota to use their hybrid technology to produce a model for release in 2008.
  • Suzuki: Automotive News reports that Suzuki will be offering a hybrid car in 2010.  The Suzuki representative declined to give details, but according to the report, Suzuki dealers believe that the hybrid will be a sedan version of the Swift compact car—due to be brought back to the American market in 2010 to compete with models like the Honda Fit and Nissan Versa.
  • Toyota: In 2004 Toyota unveiled its hybrid sports car concept, the Volta. The Italian-designed Volta is boasting an estimated 0-60 mph in just over four seconds while still offering around 30/mpg under normal driving conditions.  There have been rampant rumors that Toyota has been planning to actually produce the Volta, but according to a Toyota representative we spoke with in January 2006, there are no current plans to make it available to the public. Toyota President Katsuaki Watanabe announced that he wants Toyota to enter the hybrid pickup market.  Likely the model will be based on the FTX Hybrid full size pickup concept. The FTX concept sports a hybrid/V8 powertrain, meaning lots of power, but questionable fuel efficiency.  At the 2007 Geneva Auto Show, Toyota unveiled is Hybrid X concept.  The vehicle features an ultra-modern design, and says that uses the Hybrid Synergy Drive to move “A step closer to zero emissions.”  In July 2007, Toyota announced it would be road testing a Prius plugin hybrid concept in Japan and America.  The vehicle can go up to seven miles on electric power only at speeds up to 60 miles per hour.  At the 2007 Tokyo Auto Show, Toyota rolled out a number of concepts, including a hybrid version of its Crown sedan (a rear wheel drive vehicle not available in the US), as well as the large, muscular, and stylish Lexus LF-Xh Hybrid SUV, as well as the V6 FT-HS Hybrid sport car concept.  Toyota also debuted three different plugin hybrid concepts, starting with the 1/X concept plugin hatchback that weighs a third as much as the current Prius and achieves double its fuel efficiency—an estimated combined 90-plus mpg. The weight-reduction is partly due to the use of high-strength, carbon-fiber materials which also improves the structural safety of the vehicle. Also there was the Hi-CT plugin “urban truck” complete with removable trunk. Last but not least was the RiN—a box-shaped plugin hybrid designed to make its occupants “feel more in harmony with nature.”
  • Volkswagen: VW built a prototype of its Touran minivan and performance tested it against a production diesel.  The verdict: the diesel won out on fuel economy.  VW is unlikely to rush hybrids into production, though when it does, it will likely be for the U.S. market. 
  • Volvo: At the 2007 Challenge Bibendum, Volvo plans to test a diesel hybrid C30 hatchback prototype.  The concept vehicle purportedly has plugin capabilities as well, being able to travel 45 miles on battery alone.  According to a January 31 MobileMag article, “this isn't just some exercise in engineering: "Volvo is serious about bringing a hybrid C30 to showrooms."  Volvo made good on their plugin tease, introducing the C30 ReCharge Pugin Hybrid concept at the 2007 Frankfurt auto show.  The ReCharge is said to be capable of going over 60 miles on its lithium ion battery power alone, with a a 1.6-liter flex fuel engine to support longer drives. Volvo claims that a 93 mile drive can be completed with a full battery charge and under one gallon of gas. A full recharge should take approximately three hours, while just a one-hour recharge will allow the car to be driven around 31 miles.  Volvo has offered no estimate as to whether this model will ever be put into production.

Buyer Beware the Hollow Hybrids:

Some vehicles have been introduced or will be introduced to the market with the hybrid label, but really only use some conventional technology improvements to gain marginal fuel economy improvements.  Such improvements would be laudable if introduced as standard options throughout a model fleet.  But to make these improvements to only a small number of vehicles and use the "hybrid label" to gain a greener stature undermines the integrity of the hybrid market.  We have labeled these vehicles as "hollow hybrids" and, as a "caveat emptor" for hybrid consumers, we list these models below.

Conventional Vehicles profiting from the hybrid image

  • GMC Sierra "hybrid" pickup
  • Dodge Ram "hybrid" diesel pickup
  • Chevrolet Silverado "hybrid" pickup
  • Saturn Green Line Vue SUV
  • Saturn Green Line Aura sedan

Hollow Hybrids Expected in 2007

  • Chevrolet Malibu "hybrid" sedan 

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